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‘Break-Through’ Paint Gets Revamp

Thursday, January 14, 2016

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PPG Industries Inc.’s PPG Paints brand has reformulated its low-VOC Break-Through! interior and exterior waterborne acrylic paint.

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PPG Paints

The next generation of the <50 grams per liter volatile organic compound (VOC) Break-Through! interior and exterior paint features a number of applicaiton improvements, PPG said.

According to the company, the formula boasts the following application improvements:

  • Slightly higher viscosity for easier handling;
  • Improved sag resistance, resulting in a more even finish;
  • Improved flow and leveling, providing an enamel-smooth finish with fewer brush marks;
  • Quick drying time of 17 to 20 minutes to touch, two hours for recoat; and
  • Slightly more “open time,” or time that paint is wet enough for a brush to move through it, giving pros a longer time frame to fix brush marks or drips.

The revamped product further offers excellent adhesion, hardness and block resistance to many surfaces and features a flexible, virtually brush-free finish that withstands cracking, according to the company.

Break-Through!’s update includes a new label as well, the company notes. It is available in both satin and gloss sheens at PPG Paints’ stores and select independent dealer locations in the U.S.

The product starts at $71 per gallon, but prices may vary due to contractor discounts, the company adds.

More information: www.ppgpaints.com.


Tagged categories: Acrylic; Coatings Technology; Exterior coatings; Interior coatings; Low-VOC; Paint application; PPG

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